With it’s relaxed beach side vibe and friendly service, the popularity of the boutique grew quickly, with thanks mostly to the three sister's close friendship, love of fashion and their unique styling and combination of labels not found elsewhere on the Northern Beaches.
In mid 2012, a second Splice location was opened in Newport Beach at the Northern end of the Peninsula; in response to increasing demand from residents of the Palm Beach, Whale Beach and Avalon Beach areas. It was also necessary to be able to offer an increased inventory space to service the demand on the Splice Freshwater boutique. However, the popularity of the Splice Newport boutique was instant and astounding, with the online store being the next obvious step in order to manage the 24 hour email and phone order traffic resulting from the Splice Boutique facebook and instagram accounts.
The Splice Boutique online store went live in November 2013 and was initially managed from the Freshwater boutique location. However, due to the overwhelming response and demand on stock, a complete and separate inventory was also required for the online store and as a result, the Splice Boutique head office opened in February 2014 in Avalon Beach, essentially the third boutique for the brand.
Who Are We?
Marisa Young and Gabby Manderson, sisters born and raised on the Northern Beaches continue to do the buying for the three stores. They believe that the combination of their different, but complimentary fashion styles are important and fundamental to the success of the Boutiques.
They also work across the management of the company with the retail and the online managers.The team is intrinsically involved in the day to day operations of each of the boutiques; from assisting with large stock deliveries, to merchandising and window displays, to promotions and social media.
Their in store team consists of close friends from the area who have industry retail experience (ex. Zimmerman and Scanlan and Theodore for instance), long term customers and recommendations from the team. This local knowledge, retail experience and knowledge of Splice brand and the Splice customer has combined to create a close knit, loyal and successful sales team who are constantly being praised for their high levels of warm yet professional customer service.
Each Splice Boutique is staffed with a two person team, except for Spring/ Summer where there is a team of three Monday - Sunday in order to keep the level of service consistent with the level of customers visiting and purchasing at each of the Boutiques, including the online boutique.
"We both feel incredibly blessed to be where we are today with our two boutiques and an online store and doing what we love so much....it's because of our customers and our incredible staff that we are now celebrating 14 years of being in this industry... And we are still loving every moment" xxx